Cedar Creek Posts Revenue Gains for 2013
New Haven, MO. March 5, 2014 – Cedar Creek posted strong financial gains for 2013 by increasing the number of bookings for conferences, retreats, and special events, which resulted in a 24% increase in gross revenue for its convention business.
“Cedar Creek offers numerous meeting spaces in a variety of sizes to ensure groups are able to accomplish their goals,” said Patrick Vatterott, General Manager for Cedar Creek. “However, I believe it is the area that bring groups back year after year.”
Located in the heart of Missouri’s robust wine country, Cedar Creek is proud to call New Haven home. Perfectly centered between Washington and Hermann, the region is well-known for its restaurants, artisan stores and antique shops. In addition, New Haven is home to Pinckney Bend Distillery and Robller Vineyard and Winery.
Cedar Creek’s hotel leisure bookings such as romantic getaways, family excursions, Oktoberfest celebrations, and overnight stays also contributed to its strong financial gains for 2013 with 60% gross revenue growth over the previous year.
“The Western Town has become quite a draw for residents and visitors alike,” said Vatterott.
Open on the weekends, the Town Hall provides live entertainment and house made fare while the Saloon offers beer tastings of 2nd Shift Brewing, a production brewery specializing in unique hops pairings located onsite.
“Though we’ve expanded what we offer, our excellent customer service has not wavered,” he added.
With customer service an amenities increasing, Cedar Creek is increasing marketing and outreach efforts.
“We offer numerous amenities, which caters to a wide-variety of individuals,” said Jeni Grunzinger, Sales Manager. “We have launched accounts on several social media platforms and are increasing our presence at trade shows. Also, in the last year, we have had an increase in meeting and event planners coming out for private tours of the property to see firsthand what we can do for their clients.”
Purchased in 1978, Cedar Creek was transformed from a private retreat into a family-owned resort and conference center on 200 open country acres. Included on the property is a golf course, hiking trails, a stocked lake, an outdoor movie theater, 49 sleeping rooms, 5,000+ square feet of meeting space, and the authentic, fully-functioning Western Town.
The outlook for 2014 looks promising as well, Cedar Creek has already experienced a 50% increase in weddings over the previous year.
“Brides are looking for venues who cater to rustic and outdoor themed-weddings. With over 200 acres, we are basically a clean canvas for brides to envision their dream wedding,” said Grunzinger.
Cedar Creek will be hosting a Ground Breaking Ceremony on March 12, at 11:00, for its newest banquet facility to cater to the growing demand for destination weddings, corporate receptions, and other social gatherings. The banquet facility will be able to serve 300 guests and provide 5-10 part-time to full-time jobs. Additionally, it will bring additional revenue to the community and area.
For more information regarding this release, please contact Julie Linder, Public Relations for Cedar Creek, by calling (573) 268-0639.